Presenting complex concepts or stats are much easier to understand if they are done visually. All of our lives we have seen graphs that make it easy to quickly compare data. A graph makes the information more interesting. Infographics can do the same thing for your information.
Infographics are easier to produce and publish that you may think, your infographic can also go viral.
To start you will need to have an exact idea of what information you want to show graphically. Harrington Communications tells us that your infographic design should include a story, good information and a flawless execution.
- Gather all of the information you want in your infographic. Be sure your spelling is correct.
- Gather any pictures you want included. Be sure you have permission to use them.
- Now choose a basic layout you like. Look for something that will give life and flow to your concepts.
- Choose what color pallet you like. Something that represents your concept…for example an infographic on health could be in natural green tones. (My trick is to search the term “infographics” and click on images, you will find tons of colors and layouts
you may like.)
Now it is time to choose a designer. Review their previous work and check out any reviews or testimonials. Communicate what you want and get a clear picture of price and completion date.
Use a site to create your infographic.
Publishing Your Infographic and Going Viral
WordPress – On your WordPress site use Infographic Embedder to create an embed code others can use when they post your infographic on their site.
This is an infographic we did for one of our clients. It is embedded here via the above plugin. Notice how it backlinks to their website just below the infographic it self.
Embedded from Utah Disability Law Experts
Social Media - Send your infographic out to all of your social media sites. Pinterest and G+ are perfect formats for sending your graphic viral.
Web 2.0 - Add it to your Tumblr, WordPress.com, Blogger and other 2.0 sites.
Infographic sites - Submit your infographic to these free submission sites. Most sites will require that your graphic is 600 pixels wide. Be sure to check on their requirements.
Contact people in your niche that would find your infographic helpful to their public. Offer to make it easy to publish on their site.
Now of course if you find that you need some help getting this job done… let us know.
Sheila Atwood – Utah Web Design